Author Name: Laczniak, Gene R. ; Murphy, Patrick E. (Eds)
Title: Marketing Ethics: Guidelines for Managers
Binding: Trade Paperback; Third Printing
Book Condition: Near Fine
Publisher: MA Lexington By D. C. Heath 1986
ISBN Number: 0669108324 / 9780669108323
Seller ID: 14489
185 pages; Near Fine condition. No creases. Tiny bit of shelf rub at edges. Solid, clean. The overriding purpose in writing this book is to help foster ethicially and socially responsible behavior in business.
Business:: Marketing
Price =
10.00 USD |
